Today Fender is introducing the all-new Player Series electric guitars and basses for aspiring artists and players looking to elevate their sound and take that next step.

The new series will replace the Standard Series and sets a new benchmark of quality as the Fender brand’s entry level electric offering. These basses and guitars are the best Fender has built in the $649.99 – $774.99 price range, with the often imitated, but never duplicated iconic Fender sound, feel, and style.

Respecting Fender’s heritage while maintaining an innovative spirit, the Player Series blends authentic Fender tone, sound and style with a modern edge that’s versatile enough to handle any style of music.

The series sets a new benchmark for quality and performance, with upgraded features, including Alnico pickups for all models, updated body radii, 22 fret necks, upgraded bridges, fresh, bold colors and a revised classic logo for a more traditional look. With 95 SKUs across 21 models and hero colors including Sage Green, Polar White, Tide Pool, Butter Cream, and Sonic Red, artists and players can express themselves in limitless ways.

The new line is already being used across genres including punk, jazz, country, rock and more by top artists, such as: Turnstile, Mattson 2, Whitey Morgan, Cherry Glazerr, Melanie Faye, Jeff Gilteman and Saya Gray – accompanying each on their musical journey toward exceptional artistry.

Saya Gray Demos The Player Series P-Bass®

Find out more at fender.com