Features
Interview with Jason How of Rotosound
Jason How of Rotosound…
A few weeks ago, Tim Fletcher was lucky enough to be invited to visit the Rotosound factory in Kent, England, and he took the opportunity to chat to company chairman Jason How.
They talked about the brand’s history, the difficulty of getting a new product to be accepted by bass players who can be somewhat set in their ways, and the company’s new Ultramag bass strings. Oh, and Steve Harris uses flats…
How’s Business Jason?
It’s fantastic – it’s mad at the moment! Although strings are maybe not the most exciting product, but they are an accessory product which is a consumable. You might buy several guitars in a lifetime, but you’ll probably buy several hundred sets of strings, so it’s a good business.
Rotosound are perhaps best known for stainless steel products – are they still your main bass strings?
Yes definitely – it’s what we’re known for. Trends come and go and people’s tastes change, but our stainless-steel strings are something that goes back to the sixties. If you’ve heard J. J. Burnel from The Stranglers, if you’ve heard Bruce Foxton from The Jam, or Chris Squire or Geddy Lee, you’ll get the idea of what the sound is all about.
Some of your products are nickel-based, but do you think they are perhaps not as well-known as your stainless-steel strings?
We make the Roto Bass, which is a less expensive set, and we now do the new Ultramag which is a very high-end, nickel-based string, so we’re hoping that this will attract some newer players.
From what I’ve read, it uses the type 52 alloy – what is that?
It’s 52% nickel and 48% iron – not a new material, but we’ve never used it for bass strings before. Our other nickel strings are 8% nickel, so having 52% is a big change.
How does the type 52 alloy affect the sound and playability of the string?
The main point is it’s a louder sound, and it’s slightly brighter – it’s a clearer sounding string.
What was the reason for developing the Ultramag strings, as it was a bit of a step away from what you’d been doing?
We needed to have a product at that price point in the market, that was a real high-end product. People are always looking for something better – what can they go up to. Our Swing Bass range covers 99% of what we do and what players want, but there was nowhere to go above that in a higher-end more prestigious string, and we wanted something for that market.
When are the Ultramag strings going to be available to buy?
They’re out there now – one of the first dealers was Strings Direct. The reps have had them to sell since the middle of January, so if they’re doing their job, they should be in the shops.
Thinking about putting new products on the market, do you think bass players are perhaps a bit more conservative than guitarists – more reluctant to try new things?
Guitarists are very conservative – super conservative! I think that probably all musicians are conservative, although on the surface you don’t see that, but there are a lot of traditionalists out there. Getting people to start onto something new, once they have used the same product for a while is quite difficult.
View: The Birth of the Roundwound Bass String
You talked earlier about the changes of taste in strings – I’ve noticed there’s recently been a lot more talk about flat-wounds. For example, more people putting them on Precisions and getting that old-fashioned, late fifties, more ‘original’ sound. Have you notice a recent increase in sales of flats?
Actually, we can’t make enough of them! They are very, very time-consuming and very difficult to make, so we don’t really advertise them. We have only a selection of our string makers that can make flats as it takes nearly a year to go through the training to learn how to make them. We have machines that which I designed back in 2002 that make round-wound strings fairly automatically, and people that come here and work on those machines can make 100% perfect strings – the first strings they make will be perfect. There’s little training needed because the machines have taken away most of the manual input, but the flat-wounds are still 100% human element input to the labour – so it’s much more of a skilled job. As for the sound, people say ‘it’s for jazz or blues’ but it’s not really, it’s just a different sound. Steve Harris from Iron Maiden is one of our biggest endorsees of flat-wounds.
That is going to be a big surprise for people – the idea of Iron Maiden being a major metal band, but their bass player using a string developed in the 1950s…
Yeah, and it’s perfect for him – we sometimes suggest new products for him and say ‘try this Steve’ but he says, ‘I don’t want it…I want what you’ve originally made – that’s my sound’.
What’s next for Rotosound?
There are a few things going on in the background that we are working on – probably not coming out this year, but hopefully next year…
But you can’t tell us?
No, I’d have to shoot you!
Visit online at rotosound.com
Bass Videos
Artist Update With Bassist Derek Frank
Bassist Derek Frank…
Many of you will remember the last time I chatted with Derek Frank was back in 2017. The main thing that impressed me was how busy Derek was and how he juggled playing with many huge acts.
Now, I am happy to hear that Derek launched a new album last March titled “Origin Story” where he digs deep into his roots and pays homage to Pittsburg.
Join me as we get caught up after all these years and hear the details about the new album, how Derek gets his sound, and his plans for the future.
Photo, Stephen Bradley
Featured Videos:
Visit Online:
www.derekfrank.com
www.instagram.com/derekfrankbass
www.youtube.com/derekfrankbass
www.facebook.com/derekfrankbass
Bass Videos
Interview With Bassist Graham Stanush
Bassist Graham Stanush…
Return to Dust is keeping Grunge alive and well! They have a new self-titled album that went out on May 3rd, 2024 and will be super busy promoting this project in the near future.
Graham Stanush is the bass powerhouse driving their sound and adding vocals to the mix. Join me as we hear all about Graham’s musical journey, details about the new album, how he gets his sound and their plans for the future.
Featured Videos:
Visit Online:
linktr.ee/returntodust
instagram.com/returntodustband/
twitter.com/Returntodustbnd
youtube.com/@returntodustband
tiktok.com/@returntodustband
Bass Videos
Interview With Bassist Erick “Jesus” Coomes
Bassist Erick “Jesus” Coomes…
It is always great to meet a super busy bassist who simply exudes a love for music and his instrument. Erick “Jesus” Coomes fits this description exactly. Hailing from Southern California, “Jesus” co-founded and plays bass for Lettuce and has found his groove playing with numerous other musicians.
Join us as we hear of his musical journey, how he gets his sound, his ongoing projects, and his plans for the future.
Photo, Bob Forte
Featured Videos
Visit Online
www.lettucefunk.com
IG @jesuscsuperstar
FB@jesuscoomes
FB @lettucefunk
Bass Videos
Tour Touch Base (Bass) with Ian Allison
Ian Allison Bassist extreme…
Most recently Ian has spent the last seven years touring nationally as part of Eric Hutchinson and The Believers, sharing stages with acts like Kelly Clarkson, Pentatonix, Rachel Platten, Matt Nathanson, Phillip Phillips, and Cory Wong playing venues such as Radio City Music Hall, The Staples Center and The Xcel Center in St. Paul, MN.
I had a chance to meet up with him at the Sellersville Theater in Eastern Pennsylvania to catch up on everything bass. Visit online at ianmartinallison.com/
Features
Interview With Audic Empire Bassist James Tobias
Checking in with Bergantino Artist James Tobias
James Tobias, Bassist for psychedelic, Reggae-Rock titans Audic Empire shares his history as a musician and how he came to find Bergantino…
Interview by Holly Bergantino
James Tobias, a multi-talented musician and jack-of-all-trades shares his story of coming up as a musician in Texas, his journey with his band Audic Empire, and his approach to life and music. With a busy tour schedule each year, we were fortunate to catch up with him while he was out and about touring the US.
Where were you born and raised?
I was born in Dallas, Texas and lived in the Dallas area most of my life with the exception of 1 year in Colorado. I moved to the Austin area at age 18.
What makes the bass so special to you particularly, and how did you gravitate to it?
I honestly started playing bass because we needed a bass player and I was the one with access to a bass amp and bass. I played rhythm guitar and sang up until I met Ronnie, who I would later start “Audic Empire” with. He also played rhythm guitar and sang and we didn’t know any bass players, so we had to figure something out. I still write most of my songs on guitar, but I’ve grown to love playing the bass.
How did you learn to play, James?
I took guitar lessons growing up and spent a lot of time just learning tabs or playing by ear and kicked around as a frontman in a handful of bands playing at the local coffee shops or rec centers. Once I transitioned to bass, I really just tried to apply what I knew about guitar and stumbled through it till it sounded right. I’m still learning every time I pick it up, honestly.
You are also a songwriter, recording engineer, and a fantastic singer, did you get formal training for this?
Thank you, that means a lot! I had a couple of voice lessons when I was in my early teens, but didn’t really like the instructor. I did however take a few lessons recently through ACC that I enjoyed and think really helped my technique (Shout out to Adam Roberts!) I was not a naturally gifted singer, which is a nice way of saying I was pretty awful, but I just kept at it.
As far as recording and producing, I just watched a lot of YouTube videos and asked people who know more than me when I had a question. Whenever I feel like I’m not progressing, I just pull up tracks from a couple of years ago, cringe, and feel better about where I’m at but I’ve got a long way to go. Fortunately, we’ve got some amazing producers I can pass everything over to once I get the songs as close to finalized as I can.
Describe your playing style(s), tone, strengths and/or areas that can be improved on the bass.
I honestly don’t know what my style would be considered. We’ve got so many styles that we play and fuse together that I just try to do what works song by song. I don’t have too many tricks in the bag and just keep it simple and focus on what’s going to sound good in the overall mix. I think my strength lies in thinking about the song as a whole and what each instrument is doing, so I can compliment everything else that’s going on. What could be improved is absolutely everything, but that’s the great thing about music (and kind of anything really).
Who were your influencers in terms of other musicians earlier on or now that have made a difference and inspired you?
My dad exposed me to a lot of music early. I was playing a toy guitar while watching a VHS of Stevie Ray Vaughan and Double Trouble live at SXSW on repeat at 4 years old saying I wanted to “do that” when I grew up. I was the only kid in daycare that had his own CDs that weren’t kid’s songs. I was listening to Led Zeppelin, Hendrix, and The Doors when I could barely talk. I would make up songs and sing them into my Panasonic slimline tape recorder and take it to my preschool to show my friends. As I got older went through a bunch of music phases. Metal, grunge, rock, punk, hip hop, reggae, ska, etc. Whatever I heard that I connected to I’d dive in and learn as much as I could about it. I was always in bands and I think I kept picking up different styles along the way and kept combining my different elements and I think that’s evident in Audic’s diverse sound.
Tell me about Audic Empire and your new release Take Over! Can you share some of the highlights you and the band are most proud of?
Takeover was an interesting one. I basically built that song on keyboard and drum loops and wrote and tracked all my vocals in one long session in my bedroom studio kind of in a stream-of-consciousness type of approach. I kind of thought nothing would come of it and I’d toss it out, but we slowly went back and tracked over everything with instruments and made it our own sound. I got it as far as I could with production and handed it off to Chad Wrong to work his magic and really bring it to life. Once I got Snow Owl Media involved and we started brainstorming about a music video, it quickly turned into a considerably larger production than anything we’ve done before and it was such a cool experience. I’m really excited about the final product, especially considering I initially thought it was a throwaway track.
Describe the music style of Audic Empire for us.
It’s all over the place… we advertise it as “blues, rock, reggae.” Blues because of our lead guitarist, Travis Brown’s playing style, rock because I think at the heart we’re a rock band, and reggae because we flavor everything with a little (or a lot) of reggae or ska.
How did you find Bergantino Audio Systems?
Well, my Ampeg SVT7 caught fire at a show… We were playing Stubbs in Austin and everyone kept saying they smelled something burning, and I looked back in time to see my head, perched on top of its 8×10 cab, begin billowing smoke. We had a tour coming up, so I started researching and pricing everything to try and find a new amp. I was also fronting a metal band at the time, and my bass player’s dad was a big-time country bass player and said he had this really high-end bass amp just sitting in a closet he’d sell me. I was apprehensive since I really didn’t know much about it and “just a little 4×10” probably wasn’t going to cut it compared to my previous setup. He said I could come over and give it a test drive, but he said he knew I was going to buy it. He was right. I immediately fell in love. I couldn’t believe the power it put out compared to this heavy head and cumbersome cab I had been breaking my back hauling all over the country and up countless staircases.
Tell us about your experience with the forte D amp and the AE 410 Speaker cabinet.
It’s been a game-changer in every sense. It’s lightweight and compact. Amazing tone. And LOUD. It’s just a fantastic amp. Not to mention the customer service being top-notch! You’ll be hard-pressed to find another product that, if you have an issue, you can get in touch with the owner, himself. How cool is that?
Tell us about some of your favorite basses.
I was always broke and usually working part-time delivering pizzas, so I just played what I could get my hands on. I went through a few pawn shop basses, swapped in new pickups, and fought with the action on them constantly. I played them through an Ampeg be115 combo amp. All the electronics in it had fried at some point, so I gutted it out and turned it into a cab that I powered with a rusted-up little head I bought off someone for a hundred bucks. My gear was often DIY’d and held together by electrical tape and usually had a few coats of spray paint to attempt to hide the wear and tear. I never really fell in love with any piece of gear I had till I had a supporter of our band give me an Ibanez Premium Series SDGR. I absolutely love that bass and still travel with it. I’ve since gotten another Ibanez Premium Series, but went with the 5-string BTB. It’s a fantastic-sounding bass, my only complaint is it’s pretty heavy.
Love your new video Take Over! Let us know what you’re currently working on (studio, tour, side projects, etc.)
Thank you!! We’ve got a LOT of stuff we’re working on right now actually. Having 2 writers in the band means we never have a shortage of material. It’s more about getting everything tracked and ready for release and all that goes into that. We just got through filming videos for 2 new unreleased tracks with Snow Owl Media, who did the videos for both Love Hate and Pain and Takeover. Both of these songs have surprise features which I’m really excited about since these will be the first singles since our last album we have other artists on. We’ve also got a lot of shows coming up and I’ve also just launched my solo project as well. The debut single, “Raisin’ Hell” is available now everywhere. You can go here to find all the links distrokid.com/hyperfollow/jamestobias/raisin-hell
What else do you do besides music?
For work, I own a handyman service here in Austin doing a lot of drywall, painting, etc. I have a lot of hobbies and side hustles as well. I make custom guitar straps and other leather work. I do a lot of artwork and have done most of our merch designs and a lot of our cover art. I’m really into (and borderline obsessed) with health, fitness, and sober living. I have a hard time sitting still, but fortunately, there’s always a lot to do when you’re self-employed and running a band!
Follow James Tobias:
jamestobiasmusic.com
Facebook.com/james.tobias1
Instagram.com/ru4badfish2
TikTok.com/@jamestobiasmusic
audicempire.com
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Interview With Bassist Graham Stanush
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Artist Update With Bassist Derek Frank
String Instrument Humidifiers
New Gear: Spector Doug Wimbish USA Custom Series Basses
